9 August 2012: Search Engine Watch

Image representing Econsultancy as depicted in...

Image via CrunchBase

How to Make Good Use of Big Data

Excerpt: Recently, Econsultancy and Lynchpin published a research survey that suggested only 10 percent of marketers thought a most or all of their web analytics data was useful. A combined 59 percent of the marketers surveyed suggested that half or less of the Web analytics data they collected were useful.

Read more: http://searchenginewatch.com/article/2197583/How-To-Make-Good-Use-of-Big-Data

Curated by Shankar Gopidas, Sam Kumarsamy and Louie Yan, the Tap the 90 blog delivers information on the business, technology and science of big data analytics. Check us out on LinkedIn, Facebook and Twitter!

 

This entry was posted in Advertising, Business, Commentary, Consumer, Marketing, Retail and tagged , , , , , , , , , , . Bookmark the permalink.

2 Responses to 9 August 2012: Search Engine Watch

  1. Pingback: 9 August 2012: Huffington Post Tech | Tap the 90

  2. Pingback: 13 August 2012: ClickZ | Tap the 90

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s