Valued Customer (Photo credit: withassociates)

Leveraging Customer Data to Boost R&D

Excerpt: When used effectively, customer data gives organizations a competitive edge, points out Venkat Viswanathan, CEO of LatentView. Here are some ways in which organizations can use their customer insights to go beyond predicting problems and identifying opportunities, but also strengthen their R&D efforts.

Read more: http://www.1to1media.com/view.aspx?docid=33745

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Curated by the Tap the 90 team: Shankar Gopidas, Sam Kumarsamy, Louie Yan. Check us out on LinkedIn, Facebook and Twitter!